Just like in your daily business life, the aim of any company is to satisfy the needs of its customers through the quality of its products or services, to train its employees so that they are the best version of themselves, to create a company culture that allows all your contacts to identify with you… In a way, you create an exclusive relationship with all the people who allow your company to evolve.
Many of these values can be translated through a classic car event.
Above all, the main object of the event, apart from your company of course, is a real heritage that has overcome decades of mechanical problems, rust and many other hazards (sounds familiar?).
The classic car leaves no one indifferent, whether it is its shape, its history or its driving.
Then, the time spent as a driver and co-driver, possibly with the addition of 1 or 2 people depending on the space available in the cabin, is a privileged moment extended over hours or days, which allows to establish links which often remain for life.
By selecting beautiful regions, the context becomes even more exceptional thanks to the breathtaking views, the beautiful winding roads and the “Instagrammable” moments.
Add to that great food and authentic stops and you have a vintage event that puts your audience first. An ideal way to stand out and create lifelong memories while building loyalty and networking with your business contacts.
Then comes the sustainable topic… Even if the combustion engines are indeed less efficient than those found in the latest models, we can nevertheless argue that these cars are driven less often and that the manufacture of a new car generates chemical pollution which, unlike CO2, cannot be compensated for during use, as Lucien Willemin explains in his TEDx.
Finally, we work with partners who allow us to evaluate the CO2 emission and to invest this compensation in NGOs.
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